WHO I AM
Writer • Reader • Thinker • Vintage furniture shopper • HGTV watcher • Dog mom
WHAT I write
Web • Email • Social media • Direct mail • Video scripts • Product packaging
WHAT I KNOW
Google Suite • Slack • Shopify • Figma • Klaviyo • Sprout Social • Monday.com • Asana • Zendesk
WHAT I'VE DONE
Copywriter at Eko Health: May 2022 to Present
Write short-form copy for email, website, social media, digital advertising and product packaging for digital stethoscope and healthcare AI company.
Develop and implement copy style guide standards and ensure execution across all marketing channels.
QA copy on all marketing deliverables to ensure grammar, spelling and company style consistency.
Product and Marketing Copy Strategist at McClatchy: September 2021 to May 2022
Wrote, edited and proofed marketing copy for acquisition, engagement and retention campaigns for a national media publisher of 30 news brands including The Kansas City Star, The Sacramento Bee and Miami Herald.
Collaborated with cross-functional teams — Sales, Product, Design, Email and Operations — on strategic messaging development and implementation across all consumer touch points.
Content Writer at Henderson Engineers: March 2021 to September 2021
Wrote marketing copy and thought leadership articles to promote Henderson's expertise as a national building systems design firm.
Developed and implemented content calendar.
Formatted and published web copy via content management system.
Creative Writer at McClatchy: May 2019 to March 2021
Wrote, edited and proofed marketing copy for acquisition, engagement and retention campaigns for a national media publisher of 30 news brands including The Kansas City Star, The Sacramento Bee and Miami Herald.
Copywriter II at American Academy of Family Physicians: August 2012 to May 2019
Created email, print collateral, direct mail, web copy and video scripts targeted to medical students, medical residents and practicing physicians who specialize in family medicine.
Proofed creative work prior to print production for grammar and consistency with AAFP Marketing Style Guide.
Marketing Coordinator at Populous: May 2011 to July 2012
Provided marketing support for global architecture and design firm specializing in sports facilities and events.
Wrote news releases, media pitches, project proposals, employee biographies, project case studies and social media posts.
Facilitated the firm's local, national and global public relations efforts.
Copywriting Intern at American Academy of Family Physicians: August 2010 to May 2011
Wrote and edited marketing copy targeted to medical students, residents and practicing physicians who specialize in family medicine.
Established writing style guide for AAFP Marketing Department.
Created content for print, web and direct mail.
Marketing Intern at IMS Consulting in Barcelona, Spain: June 2010 to August 2010
Edited and translated marketing material targeted to native English speakers.
Coordinated client promotion in international travel guides.
Increased client presence on travel websites.
WHERE MY MONEY WENT
University of Kansas
William Allen White School of Journalism and Mass Communications
Bachelor of Science in Journalism: Emphasis in Strategic Communication